Agenda Speakers Venue Tickets SPONSORS AND EXHIBITORS Contact REGISTER NOW The #1 Conference for Creators of the Brand Experience EMS is designed to prepare corporate event and trade show marketers for what’s next. Hear from brand-side event executives leading the ultimate three-day conversation. Commiserate with your peers and meet new partners inside our Hall of Ideas. Address your challenges and find the solutions you need to lead and thrive in the next era of experiential marketing. If experiential marketers are talking about it, we’re talking about it. Only at EMS. Who Attends EMS Even in a volatile business landscape—with all the rules getting rewritten in real-time—nothing beats the power of experiential marketing. The Experiential Marketing Summit has become the event industry’s mega-show for for b-to-b and b-to-c brand-side marketers, trade show organizers, executives from leading event agencies, meeting planners, event strategists, experience designers, event technology gurus and more. What You’ll Learn EMS is the ultimate three-day conversation for event and trade show marketers. How will the industry thrive in the months ahead? What are the world’s leading brands planning for this year and beyond? How will brand experiences change and adapt to a market that’s constantly changing? Everything is on the table at the Experiential Marketing Summit—and you can’t afford to miss it. Who You’ll Learn From Only at EMS, the brands you know, love and respect are your teachers and mentors. From traditional breakout sessions, to Q&As, to deep-dive workshops, to power panels and keynotes—you’ll get senior-level perspectives on the current experiential marketing landscape and what’s to come next. The Summit delivers the most mission-critical trends, best practices and how-tos available on experiential marketing. 2024 ADVISORY BOARD At Event Marketer, we want to ensure that the Experiential Marketing Summit is evolving to fit the needs of the marketers who attend our events. As part of our efforts, we have engaged an Advisory Board of leading brand event marketers to help us curate an enhanced program and create an even better EMS. Matt Barber Brand Partnerships & Experiential Marketing Manager, Michael Barclay Executive VP, Experiential, Laura Lovas VP, Strategic Partnerships and Events, Erin Moore Manager, Global Conventions and Pharmaceutical Meetings, Dan Preiss Vice President, Experiential Marketing, Jeff Quezada Senior Vice President, Global Arts & Culture Sponsorships & Experiential, Alessandra Sapiz Senior Vice President of Corporate Marketing, Speakers Kate Alter Tradeshow & Events Manager, Jodi Arden Vice President, Events & Activations, Juanita Chavarro Arias Managing Editor, Freddie Baez Managing Partner, Matt Barber Brand Partnerships & Experiential Marketing Manager, Michael Barclay Executive VP, Experiential, Yonathan Bendesky Brand Director, Rachel Boucher Head of Content, David Breen Principal Designer/Founder, Debbie Brewer VP, Strategic Events, John Capano Managing Director, Adam Carnes Creative Director, Elle Chan Founder and CEO, Adam Charles Chief Growth Officer, Andrea Christopherson VP, Corey Clark Senior Sustainability Consultant, Ryan Coan Founder & CEO, Aaron Conk Sr. Merchandising & Trade Show Manager, Pam Corcoran Sr. Director, Global Events, CrowdStrike Maria Olivas de Crombag VP, Trade Engagement and Brand Experience, Kate Crotty VP of Client Services, Jamie Cutburth EVP, Marketing & Brand Partnerships, Azra Daniels Director, Global Events, Karissa Downer Senior Brand Manager, Trevor Drewry Head of Event Marketing, Brian Feit Founding Partner, Karin Flores VP, Customer Marketing, Strategic Events, Customer Experience Center and Programs, Kate Fulford-Brown Managing Director, Patrick Garrigan Senior Vice President for Global Events and Business Services Paul Godwin Managing Director, Deidra Green Director of DE&I, Alyson Griffin Head of Marketing, Stacey Gromlich Senior Director-Audience Engagement and Global Events-Digital Industries Software, Collin Hancock Broadway Actor, Corey Hawthorne Senior Director of Experiences, Jessica Heasley Group Editor & Publisher, Mindy Helmer Marketing Director, NA Consumer Direct Marketing, Ashley Henry Former Senior Manager of Omni Experience & Events, Ben Hermsen Sr. Director of Digital Engagement, Mike Hesse Founder and CEO, Dorothy Creative Cate Hind Senior Director, Global Event Marketing, Brad Hiranaga Chief Brand Officer, Brittany Hogan Marketing Manager, Ben Holtzman Co-Founder, Charles Hunter Director of Experiential Marketing, Kaitland Hunter Creative Director, Eric Jagher Senior Vice President, CMO, Sarah Jensen Sr. Events Manager, Melinda V. Johnson Senior Brand Director – göt2b, Aja Bradley Kemp Founder, Conversate Collective Katrina Kent VP, Meeting Management and Event Strategy, Cara Kleinhaut Founder + CEO, AGENC Experiential + Digital Marketing Ercan Kocagöz Senior Project Manager, Wendy Kupsis-Robino Senior Vice President, Marketing Events and Global Publicity, Marci Lane Senior Director of Marketing, Julie Levinthal SVP, Group Account Director, Sylvia Lopez-Navarro National Manager, Brand Experience, Corporate Events and Shows, Sammy Lopez Co-Founder, Laura Lovas VP, Strategic Partnerships and Events, Shalina Mansharamani Vice President, Brand Growth & Innovation, Erin McElroy Founder & CEO, Adhesion, Former Head of Innovation, Melissa Meloro VP, Strategy, Scott Miles Principal, Matt Molino CSO, Jef Moore Group Creative Director, Huong Nguyen CEO, Anne Nosko VP, Eileen Page SVP, Digital Solutions and Technology, Karlene Palmer Senior Experiential Manager, Jesse Patch Director of Production, Stefanie Pearce Director, Experiential Marketing, Qualcomm Technologies, Inc. Dan Preiss Vice President, Experiential Marketing, Jeff Quezada Senior Vice President, Global Arts & Culture Sponsorships & Experiential, Kati Quigley VP, Product Marketing, Trish Rexroth Chief Creative Officer, NiRey Reynolds Global Director Creative Excellence, Momentum Worldwide Melanie Rich Business Development Specialist, Kendall Rowsey Account Director, Chuck Santoro Founder, Chief Creative, Alessandra Sapiz Senior Vice President of Corporate Marketing, Mark Scattolon VP Strategy & Creative, Victoria Schmidt Manager, Brand Partnerships & Experiences, Ron Schneider CEO & Founder, Gina Shalavi Head of Global Top Creator Programs & Events, Mark Shearon Founder, Managing Partner, Josh Shepherd Head of Event Technology and Innovation, Matt Sincaglia VP, Strategy & Analytics BJ Singh President, North America, Tom Slater Executive Creative Director, Amy Sondrup President, Angelina Spaniolo Group Creative Director, LP Steele President, Olivia Strothers Manager, Partnership Marketing & Events, Marty Tennant Experiential Development Manager, Mark Testa Founder, Creative Director, Danielle Thompson Sr. Manager-Events, Katherine Tooley VP of Global Events and Experiential Marketing, Briana Velinski Account Executive, Abby Walter Creative Director, Duncan Wardle Innovation and Creativity Futurist and Former Head of Innovation and Creativity, Robynne Weaver VP, New Business – Events, Andrea Wilkerson VP, Analytics & Insights, Global Skin & Personal Care, Jon Wolff Global Events Manager, Amanda Wood Director Event Solutions Strategy, Robert Zaring VP of Marketing, Agenda Wednesday, Apr 24 Thursday, Apr 25 Friday, Apr 26 11:45 am - 1:00 pm AGENCY LEADERS LUNCHEON In this EMS exclusive spin-off of Event Marketer’s popular Agency Forum, join a small group of fellow event agency executives for lunch, connection and conversation with others in charge of leading their agency business forward. This free event is open to event agency executives director level and above, and will feature conversation starters, a short presentation on industry trends and invaluable time spent with industry peers. This event has reached capacity. 1:00 pm - 4:00 pm MASTER CLASS: TRADE SHOW EXHIBITS X EXPERIENTIAL = THE FUTURE Trade show...